Only 9.1% of sales meetings actually result in sales, but why? Results from a recent study show that 63% of all salespeople are considered to be under performers (Harvard Business Review, 2016). So how do ensure your new starters become high performers? Invest in your salespeople from the start; your sales team is the heart of your organisation, they keep the organisation going.
Research shows you can increase your sales team's productivity by spending 5% of your time each week developing your sales staff (Gothelf, 2016). Investing your time, providing mentoring sessions enables you to help your sales team become critical thinkers, understand prospects better and provide value.