Just today another technology conference was canceled for Silicon Valley. As conference goers landed in The Bay on Friday morning for SaaStr’s Annual Conference next week, they learned it had been canceled and rescheduled for later this fall. For many of the people we’ve spoken to, one of the biggest letdowns from all of these cancellations is the loss of lead source.
This isn’t lost on us, here at Qotient we have been keeping a close eye on The Channel Partners Conference & Expo in Vegas next week. One company after another has dropped out, drying up our lead source. But our pain is your gain because this got us thinking….
Qotient’s model is all about levering your partners to provide you with quality leads. We cut out the travel and site visits, our platform engages your partners digitally through games, rewards and recognition. In the past 48 hours, we have heard from a number of our partners on how they have been utilizing our platform as a lead source, ensuring their pipeline doesn’t dry up.
There is no determining how long this conference drought will last. Conferences, such as Google I/O and Facebook F8, were recently cancelled for May and June. One thing is for sure, the impact of all the cancellations is going to be enormous unless companies can find an alternative lead source.
For information on how Qotient can help you weather this conference drought, check out our website, contact our team or sign up for a demo! We would love the opportunity to discuss how we can bring order to this conference chaos.